Leeds Wear is a division of Buffalo River Clothing Company.
Privacy
Policy
I.
Buffalo River Clothing Company is committed to
protecting the online privacy of visitors to its website. We believe that
greater protection of personal privacy on the web will not only protect
consumers, but also increase consumer confidence and ultimately their
participation in online activities. At Buffalo River Clothing Company, we
intend to give you as much control as possible over your personal information.
Buffalo River Clothing Company
believes in protecting the privacy of its customers. The purpose of our policy is to inform you about the
types of information we gather about you when you visit our site(s), how we may
use that information, whether we disclose it to anyone, and the choices you
have regarding our use of, and your ability to correct, the information.
Our site(s) may contain links to other
websites, including websites directed to children. We have no control over the
privacy practices or the content of any of our business partners, advertisers,
sponsors or other sites to which we provide links from our sites. You should
check the applicable privacy policy of the website sponsor when linking to other
websites.
a)
Personal Information Which We Collect
We may request that you supply us with personal information, including your
name, email address, postal address, home or work telephone number, credit card
number (only if you choose to purchase a product online), for such purposes as
correspondence, making a purchase, or participating in online contests, surveys
or games. If you give us personal information via the Internet that we (or our
business partners) may need in order to correspond or do business with you, it
is our intent to let you know how we will use such information.
Like many other
commercial sites, our site(s) may utilize a standard technology called a
"cookie" to collect information about how our site is used. Cookies
were designed to help a website recognize a user's browser as a previous
visitor and thus save and remember any preferences that may have been set while
the user was previously browsing the site.
A cookie is an
alphanumeric file that a web site puts on your hard drive so that it can
remember something about you while you are using the Site or when you return to
the site. Cookies make it easier for you to use our site. Our cookie cannot
retrieve any other data from your hard drive or pass on a computer virus.
Our website(s) may
use cookies to enhance your visit. Cookies can securely store a user's
password, personalize web home pages, identify which parts of a site have been
visited or keep track of selections, such as those selected in a "shopping
cart." Our cookies may collect a domain name (for example,
"aol.com" or "netcom.com") and track a path through our web
pages. We only use "cookies" to gather the information indicated in
this policy and do not use cookies to gather personal identifying information
about you (such as your name) without your consent.
We may require you
to supply us with personal information (demographic information such as age,
gender, income, education, population data, zip codes) during a
"registration" process online prior to using certain features of our
site (for example, prior to entering an online sweepstakes). We use this
general information in statistical form to understand our site's demographics,
such as percentage of male and female users, geographic location, age ranges,
or a combination of these or other demographics. We also require registration
in some circumstances to contact users when necessary, such as with online
sweepstakes and message boards. As detailed below, we will not share specific
information about you to advertisers or third parties without your consent. The
Company is not responsible for events arising from the distribution of the
registration information if you choose to publicly post or share that
information.
b)
Use of User Information
We may perform statistical analyses of aggregate (group) user behavior. This
allows us to measure relative consumer interest in the various areas of our
websites for product development purposes. Any information we collect is used
for our own internal purposes to improve the content of the website(s), to
enhance users' experiences when visiting our site(s), to customize the content
and/or layout of our pages, and to provide the services required by an
individual user. We do not use personal identifying information for any reason
that is not disclosed either in this Policy or at the time the information is
requested. Aside from an automatic reply to an email received by us, it is our
intent not to email to you unless you request a particular service, or consent
to being contacted by email. There may be instances where you will have the
opportunity to subscribe to an email list that will send information about the
site or our advertisers to your email address, but after an initial mailing
gauging your interest this will be continued only with your permission and
consent.
Customers who've
purchased from our online store may also receive periodic mailings regarding
new products and services. To opt-out of any communications or future mailings,
contact customerservice@buffaloriverclothing.com.
II. Disclosure to Third Parties
We do not share personal identifying information with any third party without
your permission. We disclose only in aggregate (group) form our statistical
analyses or demographics of users to third parties, such as advertisers or
other business partners. This aggregate information does not include names or
email addresses. In some instances, we operate shared websites with businesses
affiliated with us. Our Privacy Policy will apply to these websites. PLEASE BE
AWARE that when you voluntarily disclose personal information (such as your
name or email address) in message boards and other public forums or to third
parties, that information may be collected by others outside our control and
may result in unsolicited messages from others.
We do not disclose your personal information
to other companies, persons or agencies, except for the purposed described
below:
·
Service
Providers: We employ other companies and individuals to perform certain
services and functions on our behalf. Examples include operating and
maintaining our Site, taking orders, delivering packages, sending postal mail
and email, removing repetitive information from customer lists, analyzing data,
providing marketing consultation and assistance, distributing customer surveys,
processing credit card payments, and providing customer service. These
companies have access to personal information needed to perform their services
or functions, but may not use it for other purposes.
·
Affiliates and
Partners: Sometimes we send offers to select groups of customers on behalf of
affiliated companies.
·
For your
protection and ours: We may release personally identifiable information when we
believe it is appropriate to comply with applicable law regulation, legal
process, or governmental request; en=force or apply our terms of use and other
agreements; or protect the rights, property, or safety of Buffalo River
Clothing Company, our customers, our employees or others.
·
Business
Transfers: As we continue to develop our business, we might sell or buy
subsidiaries or business units. In such transactions, customer information
generally is one of the transferred business assets but remains subject to the
promises made in any pre-existing privacy policy (unless, of course, the
customer consents otherwise.) Also in the unlikely event that Buffalo River
Clothing Company or substantially all of its assets are acquired, customer
information will be one of the transferred assets.
·
With your
consent: You will receive notice when information about you might go to third
parties, and you will have the opportunity to choose not to share the
information.
III. Accuracy of User Information
Questions regarding our Privacy Policy, the accuracy of your personal
information or the use of the information collected should be directed via
email to customerservice@buffaloriver.com or you can reach us by telephone at
303-494-7988. You also can write us at:
Buffalo River Clothing Company
4800 Baseline Rd., E-104-422
Boulder,
CO
80303
These privacy policies are effective as of
September 1, 2004. We reserve the right to change this Policy at any time, and
will post any changes to this Policy as soon as they go into effect.
IV. Security of Information
We seek to ensure the security of personal
information submitted by our users. When collecting credit card information for
online purchases, we offer secured-server transactions that encrypt your
information in transit to thwart someone from intercepting it and misusing it.
When we collect other information from our users, it is stored in an area to
which the general public does not have access.
V. Opting-out
At times while assessing our site(s), a user
may be given a choice of "opting-out" of certain uses of his or her
information. We will provide this choice where appropriate.
VI. Permission to Use of Materials
The right to download and store or output
the materials in our site(s) is granted for the user's personal use only, and
materials may not be reproduced in any edited form. Any other reproduction,
transmission, performance, displays or editing of these materials by any means
mechanical or electronic without the express written permission of the Company
is strictly prohibited. Users wishing to obtain permission to reprint or
reproduce any materials appearing on this site may contact us at customerservice@leedswear.com.